The 2geda app founded by Adeyemi Adeyanju is poised to make shopping fun again,He argues in his problem statement that
In Africa, over 500 million working adults
(15-45 years living below $5.50 daily) are looking for money because there are;
Low jobs opportunities,
No protection for savings from
high inflation and economic recession.
In Africa, customers are unfamiliar with online shopping experiences and processes because there are;
No communication system between buyers and sellers, No price negotiations.
2geda employs and pays its user as a broker that facilitates the buying process of groceries and produce via a mobile phone.
2geda partners with trader who gets paid for stocking groceries and produce.
2geda customer shopping experience is characterized by price negotiation, communication between buyers and sellers and other services such as grinding of pepper and tomatoes to create an innovative e-commerce.
The app is now on various outlets, test and give feedbacks