Veteran Nollywood actor, Kanayo O. Kanayo, has voiced concerns about the growing trend of filmmakers turning to YouTube as an alternative platform for monetizing their content, expressing worries about its long-term impact on the industry.
In an Instagram post, Kanayo underscored the influence of the platform but cautioned against the bandwagon effect that could ultimately undermine the quality and sustainability of Nollywood productions.
Expressing his disappointment, Kanayo noted the prevailing trend of actors launching their own YouTube channels and prioritizing personal projects over collaborative efforts with seasoned producers.
He lamented the potential consequences of this shift, warning of ridiculous movie budgets, dangerous work environments, and unethical practices.